skin.tone · skin.undertoneSkin color
Tone and undertone, calibrated on Brazilian diversity — the foundation of any makeup match.
MaIA Scan · skin and hair analysis
From the selfie to the right recommendation.
One selfie becomes a beauty profile. The profile becomes the right recommendation — with the MaIA Beauty Advisor, on WhatsApp, the product page or chat.
skin.tonelight-mediumskin.undertonewarmhair.colorblackhair.patternstraightanalyzing · front478 landmarks · v0.5
Product 01 · MaIA Scan · skin and hair analysis
One selfie. The complete beauty profile.
Your brand sends the photo. The API returns skin tone and undertone, skin type and condition, hair colour and structure — in one call, each field with its confidence.
Create account and API keyLearn more about the beauty scan API →Structured response
Skin, hair and photo quality. In a single JSON.
Every field comes with a value and a confidence. You decide what to show, what to confirm with the customer, and what to feed your product rules.
skin.type · skin_scan.*Skin type and condition
Seven Skin Scan metrics, 0 to 1: redness, oiliness, texture, pores, spots, hydration and pigmentation.
hair.color · hair.structureHair
Color and structure — straight, wavy, curly, coily — to recommend the right care.
quality.blur · quality.lightingPhoto quality
Blur, lighting and framing — so you can ask for another photo before a wrong recommendation.
questionnaire.suggestionsA quiz filled by the photo
Suggested answers for your profile questionnaire, so the customer confirms instead of typing.
*.confidenceConfidence on every field
Low confidence? The API tells you, and you ask for confirmation. No silent guessing.
Why MaIA Scan
Trained where beauty is diverse.
Hundreds of thousands of real selfies
Brazilian consumers, across the full range of Brazilian skin tones and hair types — not a mostly white dataset.
In production at glam and Men's Market
The same engine serving Latin America's largest beauty clubs, now inside your brand.
Privacy by design
Consent required. Configurable image retention. No facial recognition, no protected-trait inference, no medical diagnosis.
Keeps improving
Three model families — color, skin condition and hair structure — retrained with new data and human validation.
Next step
From the profile to the recommendation.
Want to turn MaIA Scan's results into product recommendations? That is what the MaIA Beauty Advisor does: she takes the profile and your catalog and talks with the customer on WhatsApp, the product page or chat.
See the MaIA Beauty AdvisorSelf-service
You integrate. Start today.
Account, credit package and API key on the spot. Built for teams with developers.
Create account and API keyFull project
B4A designs, builds and runs it.
A WhatsApp agent, a photo quiz, an in-store kiosk or an e-commerce integration — delivered ready, in your brand's voice. Credits included.
Talk to us